When most of our clients first hear about our method, either from other clients introducing them to our service or from our site, they can see why it works so well but not how we do it. Since we’ve received a lot of questions about this in the past, I’m here to shed some light on things.
What Our Method Is
Our method involves link building. This is a common SEO practice that involves getting other sites to link back to the main site. These links help a site rank higher in Google’s SERPs, or Search Engine Results Pages. Links are also an important factor to the other two search engine giants, Yahoo and Bing, and to many of the smaller search engines as well.
Each link counts as a sort of vote for your main site. However, all votes are not created equally. Votes from high-traffic, reputable sites such as the ones we deal with count for more than links from your mom’s blog. Unfortunately, it’s 100% true, and this is what keeps a lot of small web businesses from getting off the ground.
Also, links from the main content of another website are more valuable than links from rarely visited pages that are mostly hidden from the general public. That means that links from the home pages of reputable, high-traffic sites are the most valuable links out there.
Our method simply consists of doing our best to get those types of links, and those types of links only. We offer plenty of help with other aspects of SEO, but getting home page backlinks is the crux of our company.
How We Do It
A lot of SEO firms don’t know about this method yet, and many of those that do don’t have the resources to carry it out.
Being first in this particular branch of SEO has helped us a lot. It especially helped us in the beginning. A lot of link building practices have gotten a bad name from black hat SEOs, but every company we contacted knew that we were using a new, white hat approach.
Having a lot of contacts in the SEO world and at multiple important web sites helped us build our network up quickly as well.
Unfortunately, this method is also quite expensive. That’s the main reason we cost a bit more than the average SEO firm – but we also guarantee results, or we’ll work for you for free.
For more information about our unique home page linkbuilding method, check out the rest of our site. We also offer a free informative email newsletter about this method, which you can find on our own home page.
If you run this simple test and see you don’t have a high number of extremely high-quality links to your main site or to other web properties important to you, you might just be in need of our home page linkbuilding services.
Anyone who knows anything knows there are good links and bad links – and if you look just a little deeper, it’s easier to tell one type from the other.
Good links are legitimate, authoritative, and based on the latest SEO science. Bad links, on the other hand, are exactly the opposite – spammy, not related to your content, and very outdated. While bad link building techniques worked in the past, Google and the other top search engines are wise to almost all the tricks now – even if you can get away with shoddy DIY or black hat link building for a little while, it’s not likely you’ll do it for long.
But how can you as a representative of your company know 100% whether or not an SEO marketing firm you’re considering hiring is a good one or a bad one? We’ll share tips on how we consistently get good, white hat links for our clients – look out for these if you’re trying to do your own link building or considering hiring another firm, because there are a lot of shoddy techniques for link building out there – but we use only the best.
1. We get links from legitimate sources, with a focus on content links.
We work hard to get you links from inside the written content of articles and blog posts, not in spam comments on forums or entries in directories already over full of bad links. While these kinds of shady link repositories might have worked in the early 2000s, they don’t do a thing for legitimate business SEO now.
2. We use techniques like press releases and article directories the right way.
A lot of SEO companies that are either inexperienced or out to game Google’s system will use techniques like press release writing and the use of article directories to spam Google (and/or one of its competitors in the search engine world) – and they’re almost always caught.
This can result in huge penalties for your company! However, there are legitimate, not spammy or unethical ways to use these services and techniques as well, and we’ve made a point of perfecting them here at Home Page Link Building, where we’re dedicated to getting our clients fast and legitimate SERP ranking boosts.
3. We share some of our advice and methods for free.
This is always the mark of a good company. If an SEO you’re considering hiring is extremely secretive about their methods, they’re probably doing something they shouldn’t be doing.
Obviously, a company can’t share all of its trade secrets, or its competitors would have an unfair advantage. However, an SEO firm that doesn’t maintain an advice blog like ours, offer consultations for free or a very low price, or talk openly about its methods is probably one you want to avoid like the plague.
Remember, when it comes to hiring an SEO marketer, it’s not just the money you’re risking – it’s your standing in the SERPs, which you must improve if you truly want your business to thrive in the 21st century internet marketing world.
All the SEO gurus writing for the internet since possibly as early as 2006 or so have known about the importance of making your site mobile friendly if you want to rank on SERPs – and even Google has addressed the importance of mobile SEO directly. So you probably know by now that your site needs to be mobile friendly – if it’s not, take care of that right away before you do anything else.
But there’s another aspect of making your SEO plan mobile friendly that many webmasters and internet marketers overlook – making sure the sites that you share backlinks with have mobile friendly designs.
It’s obviously not imperative that every single site that links to yours – or every site that you link to – has a mobile friendly design, but every mobile friendly site that links back to yours will boost your SEO more than a site linking back to yours that isn’t mobile friendly.
Why is that? Whether or not a site is mobile friendly affects its SERP ranking, which also affects its perceived popularity and legitimacy (as perceived by both Google’s spiders and the general public). Sites with higher perceived popularity and legitimacy are more valuable to get backlinks from – as they will more drastically boost your own site’s ranking in the SERPs.
This doesn’t mean that links from older, “mobile unfriendly” sites aren’t worth having – but you shouldn’t put a large amount of time, effort, or money into them if you want to succeed, just like it’s better to have one or two really legitimate links than a hundred spam links (although the difference here is not that drastic).
This also means that you should look at social media linkbuilding and be sure your external properties (sites that aren’t owned by you but are related to your site, such as Yelp and Google MyBusiness pages) are updated and linked back to your main site. Because these sites are both hugely popular and at the forefront of mobile friendly design, they’re sure to give you a big boost in the SERPs.
This also increases the efficacy of links from sites like Wikipedia, which is hugely popular and very mobile friendly, and news outlets, which tend to be mobile friendly and are often naturally prioritized by Google and its competitors in the SERPs.
Mobile friendliness isn’t the end all be all, but it is a significant part of both your link portfolio and your overall SEO package – if you truly want to succeed, your site and all the sites it is associated with will be mobile friendly. And as we head into 2017, mobile friendliness promises to become even more important – it has every other year since mobile sites became mainstream, and there’s no reason for it to stop now, with mobile devices growing in popularity and wearables putting some freshness into the market segment.